Gisele Bündchen

Of course, the campaign wouldn’t have been complete without another pantsless moment. In another grouping of shots the Brazilian model stripped out of her jeans and threw on some socks in a low-key LA sweatshirt and white boxer shorts.

Frame/Erik Torstensson

Gisele Bündchen

Frame/Erik Torstensson

“Frame has always been about elevated simplicity and style in wardrobe staples,” Torstensson said in a press release. “The Frame woman is a multi-hypenate herself, she doesn’t want to think too hard about her look whether she is on or off-duty. She is effortless, elegant, and wears her clothes with an enviable air of insouciance. This campaign is a celebration of that attitude and lifestyle.”

It doesn’t get much more effortless and elegant than Gisele Bündchen, that’s for sure.


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