Rihanna attended the Fenty Hair Los Angeles Launch Party, held at Nya Studios on Monday, showcasing a stunning new hairstyle on the red carpet.
Recently seen with long blonde hair, the mogul switched things up by debuting short, natural curls in a honey-dyed hue. This change not only highlighted her versatile style but also served as a brilliant marketing move for her new haircare line.
In an industry where celebrities often promote beauty products with unrealistic enhancements, Rihanna’s authenticity stood out.
Her decision to sport her natural curls at the launch emphasized the genuine efficacy of her haircare products, enhancing her relatability and reinforcing her brand’s credibility. This hands-on, real approach is a significant part of Rihanna’s success, making her both influential and approachable.
True to her signature style, Rihanna wore an oversized custom leather ensemble from Khaite, featuring a jacket, top, and skirt.
The outfit balanced cool and elegant vibes, complemented by striking ruby jewelry and Reza earrings.
However, it was her hair and makeup that I’m truly captivated by.
Overall, I love how this look effortlessly combines authenticity with style.
Credit: Leon Bennett/Getty Images
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