Opens in new window The volume of choice is working against fashion brands, negatively affecting conversion as shoppers increasingly abandon carts. 74 percent of customers …
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Product
Temu to Face EU Probe Over Handling of Illegal Product Sales
The European Union is set to launch an investigation into Temu over concerns it is failing to curb the sale of illegal products online, in …
Unlocking Commercial Opportunities with Digital Product Passports
Shifts in both customer shopping behaviours and regulatory requirements from governmental bodies are moving digital product passport (DPP) technology from the edges of brand consideration …
What to Do When a Beauty Product Launch Goes Wrong
Going viral may be a marketer’s dream — but only if it comes for the right reasons. Several beauty brands have learned that lesson first …
Anne Hathaway Just Revealed Every Beauty Product She Swears By
Anne Hathaway just shared every single beauty product in her daily routine—and I am not exaggerating. More important, it was for a good cause: The …
Akt London Secures $7 Million to Drive US Expansion and Product Innovation
Akt London, known for its premium natural deodorant, has raised a $7 million investment from Felix Capital to accelerate its expansion in the beauty and …
Coty Posts Surprise Profit as Beauty Product Sales Recover
NEW YORK, United States — Coty Inc posted a surprise quarterly profit on Friday as demand for its beauty products and fragrances recovered from lockdown lows …
How AI Could Change Online Product Search and Discovery
The tech world is bent on making generative AI an everyday assistant to millions of customers. If it succeeds, it could have major implications for …
What to Do When Your Product Goes Viral
After Hailey Bieber shared a photo wearing accessories label Heaven Mayhem’s mini gold knot earrings on her Instagram, Pia Mance, the brand’s founder, sprung into …
Pandora Raises Full-Year Growth Outlook as Broader Product Range Pays Off
Pandora, the world’s biggest jewellery maker, raised its full-year growth outlook on Monday, presenting a more upbeat outlook than some other consumer goods companies as …
Vans Hires Former Lululemon Product Chief as Brand President
Sun Choe, who was Lululemon’s chief product officer until the company announced her departure last week, has been hired as Vans’ new global brand president, …
Lululemon’s Product Chief Departure Adds to ‘Wall of Worry’
Lululemon Athletica Inc.’s shares fell as much as 7 percent Wednesday after the company said its chief product officer was leaving, raising concerns among analysts …
Is This Meghan Markle’s First American Riviera Orchard Product?
Meghan Markle has appeared to reveal her first American Riviera Orchard product as she starts a PR blitz ahead of her website launch. The Duchess …
Can AI Pick Your Next Favourite Beauty Product?
The beauty e-commerce experience just keeps getting more tech-centric. While TikTok Shop and Pinterest’s new AI e-commerce tool have made it easier for users to …
Why There Are Growing Calls for Beauty Product Regulation
Jennifer Aniston once said: “Here comes the science bit … concentrate” when selling shampoo in the late 1990s. But with everything from medical-grade serums to …
Usher Skin Care Routine: Every Product the Superstar Swears By
Needless to say, I’ll take whatever Usher’s having. Fortunately, the superstar has a comprehensive preshow skin care and wellness routine, which he shared with Vogue …
The New H&M CEO’s Challenges: Wrong Product, Pricing and Channels.
Amid a decade-long bid to regain dominance in the fast fashion space, H&M named a new chief executive Wednesday morning, replacing Helena Helmersson with Daniel …
BoF Masterclass | How to Launch and Grow a Hero Product
Join us for a BoF Professional Masterclass that explores the topic in our latest Case Study, “How to Launch and Grow a Hero Product”. Share …
5 Product Categories to Shop Secondhand • budget FASHIONISTA
With interest rates going up again, you’re smart to cut back on credit card purchases. But life still presents the need to buy stuff. You …
The Secret to Creating a Cult Beauty Product
To call the Aesop’s Resurrection Aromatique Hand Wash a hand soap feels somehow rude, if technically correct, like saying “Subway employee” instead of “sandwich artist.” …