New regulatory requirements are moving digital product passport (DPP) technology from a niche consideration to a core strategic focus. The EU’s Ecodesign for Sustainable Products …
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Product
When Every Product Launch Is a Holiday
Welcome back to Haul of Fame, your must-read beauty roundup for new products, new ideas and a Brat green coda. Included in today’s issue: Addiction …
Chief Product Officers Are Fashion’s New Power Players
Product is king, again. In the past year, major brands including Michael Kors, Burberry and Merrell have created the position of chief product officer, a …
What Is Tubing Mascara? Everything to Know About the Lash-Lengthening Makeup Product
If you’re wondering, “what is tubing mascara?” you’re likely already familiar with the product’s lash-lengthening benefits. Tubing mascara is beloved by beauty buffs and pros …
What Is BB Cream? Everything to Know About the Skin-Loving K-Beauty Product
You may have heard all the hype around K-Beauty skin care and makeup, but if you’re wondering “What is BB cream?” you’re about to discover …
How TikTok Trends Feed the Beauty Product Pipeline
As snail mucin became a veritable TikTok beauty phenomenon two years ago, skincare startup Byoma saw an opportunity. Originally found in Korean formulations and known …
Fashion’s New Era of Product Discovery
Opens in new window The volume of choice is working against fashion brands, negatively affecting conversion as shoppers increasingly abandon carts. 74 percent of customers …
Temu to Face EU Probe Over Handling of Illegal Product Sales
The European Union is set to launch an investigation into Temu over concerns it is failing to curb the sale of illegal products online, in …
Unlocking Commercial Opportunities with Digital Product Passports
Shifts in both customer shopping behaviours and regulatory requirements from governmental bodies are moving digital product passport (DPP) technology from the edges of brand consideration …
What to Do When a Beauty Product Launch Goes Wrong
Going viral may be a marketer’s dream — but only if it comes for the right reasons. Several beauty brands have learned that lesson first …
Anne Hathaway Just Revealed Every Beauty Product She Swears By
Anne Hathaway just shared every single beauty product in her daily routine—and I am not exaggerating. More important, it was for a good cause: The …
Akt London Secures $7 Million to Drive US Expansion and Product Innovation
Akt London, known for its premium natural deodorant, has raised a $7 million investment from Felix Capital to accelerate its expansion in the beauty and …
Coty Posts Surprise Profit as Beauty Product Sales Recover
NEW YORK, United States — Coty Inc posted a surprise quarterly profit on Friday as demand for its beauty products and fragrances recovered from lockdown lows …
How AI Could Change Online Product Search and Discovery
The tech world is bent on making generative AI an everyday assistant to millions of customers. If it succeeds, it could have major implications for …
What to Do When Your Product Goes Viral
After Hailey Bieber shared a photo wearing accessories label Heaven Mayhem’s mini gold knot earrings on her Instagram, Pia Mance, the brand’s founder, sprung into …
Pandora Raises Full-Year Growth Outlook as Broader Product Range Pays Off
Pandora, the world’s biggest jewellery maker, raised its full-year growth outlook on Monday, presenting a more upbeat outlook than some other consumer goods companies as …
Vans Hires Former Lululemon Product Chief as Brand President
Sun Choe, who was Lululemon’s chief product officer until the company announced her departure last week, has been hired as Vans’ new global brand president, …
Lululemon’s Product Chief Departure Adds to ‘Wall of Worry’
Lululemon Athletica Inc.’s shares fell as much as 7 percent Wednesday after the company said its chief product officer was leaving, raising concerns among analysts …
Is This Meghan Markle’s First American Riviera Orchard Product?
Meghan Markle has appeared to reveal her first American Riviera Orchard product as she starts a PR blitz ahead of her website launch. The Duchess …
Can AI Pick Your Next Favourite Beauty Product?
The beauty e-commerce experience just keeps getting more tech-centric. While TikTok Shop and Pinterest’s new AI e-commerce tool have made it easier for users to …