“I’ve heard rumors about thin eyebrows returning—personally, I’ll be on the soap brow trend forever. I love a thick, full brow and I’m always on the hunt for a product that has a strong hold throughout the day. I have truly tried everything from Elf brow lift to the Benefit Cosmetics 24HR Brow Setter and I must say, right off the bat, I knew this brow gel would be good. The gel is lightweight and doesn’t get flakey, which is a problem I find with most gels. I also enjoyed how easy and clean the application was. The spoolie brush is fluffy, sturdy, and pulls just the right amount of product—eliminating any clumps or crusty brows. I used the pencil to get a fuller look and found overlapping applications easy. But what really sold me was its staying power: My brows didn’t budge once while running errands in hot Arizona weather. I was shook—it’s definitely earned its place as a new everyday staple in my routine.”
Andrea Navarro, commerce writer, wearing Clear
Andrea Navarro
“To be quite frank, I’ve been through hell and back with my eyebrows and I don’t take trying new products lightly. After nearly tweezing 90% of my brows off, I’ve learned my lesson and will continue embracing thick brows to the fullest. When I saw reviews and photos of the Kosas Air Brow, I loved how fluffy everyone’s arches looked, so I was more than willing to try it out myself. Thanks to my naturally curly hair, my brows tend to spiral a bit towards the ends and I hadn’t found an eyebrow gel that would work for more than a few hours, and I often turned to brown mascara—until I tried this one. The first time I tried it, I applied it in the morning and by the evening there were no flakes and my brows were still in place. I even went on vacation a few days later and hopped in the pool while wearing it—again, no budging. I was shocked! Apart from its longwear powers, I love that it replicates the microfibers of natural eyebrows and the hair care actives give it an extra boost to make each brow pop. Needless to say, I love the Air Brow clear gel enough to add it to my everyday routine, makeup or not.”
Bella Cacciatore, beauty writer, wearing Clear
Bella Cacciatore
“I generally just use a clear gel in my brows, but it’s nearly impossible to find one that isn’t crunchy or flaky. Kosas has answered my prayers, and I’ve been using its take on gel daily. It’s almost like a gel-wax hybrid and feels so lightweight on my brows. It fluffs up each hair and perfectly sculpts them into whatever shape I’m feeling —usually subtly brushed up. There’s no crispiness flaking or weird residue, yet my brows stay in place all day long.”
