Winter weather brings a whole new set of factors that impact the health of your hair. A mix of fierce wind, blistery temps, unwavering dry air, and indoor heating dry out your strands leading to frizz, split ends, and dull color. Fear not; with the right tools, you can counteract winter’s harsh temps and still step out in style. The key? In addition to a hefty dose of hydration, adding bond builders is the next best place to start your winter hair refresh.
Counteracting winter hair damage
While caring for the health of your hair should be a year-round focus, the winter months can be extremely harsh, requiring extra TLC. Similar to how skin is impacted this season, you’ll notice the hair becoming dry and damaged over time as well. If you color your hair, this change can appear quicker, but color-treated or not, everyone’s hair needs a pick-me-up.
While dialing back the heat styling and ensuring hair is dry before entering the arctic temps are all great places to start, the secret to strands thriving during winter comes from a single source: Redken Acidic Bonding Concentrate.
The Redken Acidic Bonding Concentrate range hydrates, strengthens, and restores hair’s natural luster with the help of Citric Acid and Redken’s Bonding Care Complex. When used together, this 4-step system sets your hair up for success from start to finish.
The 4-step system
1. Pre-Shampoo Treatment: Redken Acidic Bonding Concentrate Intensive Treatment
2. Shampoo: Redken Acidic Bonding Concentrate Shampoo
3. Conditioner: Redken Acidic Bonding Concentrate Conditioner
4. Leave-In: Redken Acidic Bonding Concentrate Leave-In Treatment
Acidic Bonding Concentrate Before & Afters
On Blonde Hair:
@redken Looking for a 5 min transformation? @bradmondonyc with some hot tips #acidicbondingconcentrate #damagedhair #bradmondo original sound – Redken
On Brunette Hair:
Redken Acidic Bonding Concentrate strengthens from the inside out and is the answer to all your winter hair woes. Styling, processing, and everyday stressors can take a toll on your hair, and this system revamps your style leading to smoother, silkier, and shiner results.
