In yet more proof that voluminous hair is in for spring, Kaia Gerber just showed off the kind of root lift that would make any ’60s siren proud.
On a trip to St Moritz in the Swiss mountains, the cold was no match for Gerber’s bouncy supermodel blow dry (swipe for more photos of the look).
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The ’60s wasn’t the only decade her hairstyle evoked. Gerber’s glossy mane echoed the va-va-voom blow dries her mom, Cindy Crawford, became synonymous with during her runway reign 25 years ago.
Often side-parted with lots of natural texture, Crawford’s signature look has since enjoyed a renaissance on TikTok, with users posting modern takes on the classic ’90s blowout.
Not to mention the fact that big hair has made a big comeback of late – see Miley Cyrus’s larger-than-life mane at the Grammys, and the clouds of backcombed hair on the models at Marc Jacobs’s recent autumn/winter 2024 show.
