
For half a century, Armitron has been synonymous with accessible luxury, impeccable craftsmanship, and timeless style. Now, as the brand marks its 50th anniversary, it does so in spectacular fashion—with the launch of the 1975 limited-edition gold watch, a stunning tribute to the past, present, and future of watchmaking.



A Golden Legacy: Honoring Eugen Gluck’s Vision
Armitron’s 50th anniversary is more than just a milestone—it is a testament to the resilience and vision of its founder, Eugen Gluck. A Holocaust survivor who arrived in America with little more than a dream, Gluck built Armitron from the ground up, shaping it into one of the most respected names in the watch industry. His unwavering commitment to quality and affordability has made Armitron a household name, adorning the wrists of generations who seek both elegance and reliability.
This celebratory release perfectly encapsulates his enduring legacy. The gold-tone 1975 watch is a modern reimagining of Armitron’s original iconic gold watch, fusing heritage with contemporary sophistication. It serves as a reminder to “Love Every Second,” a mantra that resonates deeply with the brand’s ethos and its dedicated customers.

A Timepiece That Blends Tradition and Modernity
Armitron’s 50th Anniversary timepiece embodies the fusion of nostalgia and innovation. Designed for both men (40mm) and women (35mm), this watch is a timeless accessory for any occasion, elevating every wrist it graces.
Key features include:
- Golden-hue brushed dial with exclusive 50th Anniversary markings, striking the perfect balance between classic and contemporary.
- Refined stainless-steel case and sleek uni-link bracelet that exudes sophistication.
- Day-date calendar (40mm) and date function (35mm), offering both practicality and elegance.
- Custom commemorative box, enhancing its exclusivity and collectability.
- Updated craftsmanship, a reflection of Armitron’s ever-evolving technological innovation.
This limited-edition release embodies the spirit of Armitron—where precision meets beauty, and where every second counts.

More Than a Watch: A Tribute to Time and Legacy
The 1975 watch collection is an invitation to own a piece of Armitron’s storied history. Available in gold-tone initially, the collection will expand with additional colorways later this spring, allowing even more enthusiasts to partake in this milestone celebration.
Bobbie Weichselbaum, CEO of E. Gluck Corporation, eloquently expresses the significance of this moment:
“As we celebrate 50 years, we reflect on the incredible legacy my father built—a brand driven by passion, innovation, and a steadfast commitment to making quality timepieces accessible to all. My father’s dedication continues to inspire us, and I feel his presence in every watch we create. The 1975 watch embodies this legacy, blending the essence of our earliest designs with the modern craftsmanship that defines Armitron today. This milestone is more than a celebration of time; it’s a tribute to the cherished memories we’ve created with our customers and the moments that truly matter. At Armitron, we believe every second is worth loving, just as my father envisioned.”

A Commitment to Giving Back
In true Armitron fashion, this golden anniversary is not just about looking back—it’s also about moving forward. Throughout 2025, Armitron will partner with various charitable organizations, focusing on key initiatives centered around sustainability, women’s empowerment, wellness, and kindness. These partnerships reinforce the brand’s dedication to social responsibility, ensuring that the next 50 years are just as impactful as the last.

Own a Piece of History
Armitron’s 1975 limited-edition gold watch is more than a timepiece—it’s a symbol of resilience, craftsmanship, and the power of every moment. Whether you’re a longtime admirer of the brand or a new enthusiast, this anniversary release is an unmissable opportunity to celebrate 50 years of excellence with an accessory that truly stands the test of time.
Content shared from thesource.com.