Alicia Keys celebrated her new It’s Like Skin Launch with Keys Soulcare held at 1 Hotel Brooklyn Bridge on Thursday (July 13) in New York.
The launch was specifically for the It’s Like Skin 2-in-1 product for coverage and tint, which is a breakthrough colour-skincare hybrid that is nourishing and good for your skin.
Infused with Squalane and 2% Niacinamide, It’s Like Skin ($28, 30mL /1 FL OZ) is a multi-tasking skin tint that brightens and blurs for a naturally radiant skin-like finish.
Available in 40 flexible shades for buildable, light-to-medium coverage, this 2-in-1 offering can be used as a spot concealer or all-over skin tint.
For the event, the singer ensured that the focus was solely on her skin as she wore a Saint Laurent open-back maxi dress from the Spring 2023 collection.
Yes. This is a well-worn collection, but I love how the hood frames her face beautifully, because that is what she was selling, her It’s Like Skin 2-in-1 product, without any distractions.
Beside the sales aspect, this is one of Alicia’s best looks, as it gives us a refreshing change of pace.
Credit: Jamie McCarthy/Getty Images for Keys Soulcare & Vogue.com
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