The big game is nearly upon us, meaning it’s officially time to think about what you’re going to wear. Super Bowl outfits should be comfy and at least semi-stretchy; those wings, dips, and nachos aren’t going to eat themselves. But that doesn’t mean you have to settle. With the right black leggings, winter boots, sweater dresses, and faux-fur coats, you’ll look like a million bucks—even if you placed a losing bet on the game.
The NFL is firmly in its Swiftie era, meaning you can turn to the one and only Taylor Swift for style inspiration. Her recent ’fits have included cozy sweaters, gigantic hoodies, and Chiefs-branded puffers—proof that you can prioritize coziness and still look great. To help get the ball rolling, we pulled together outfit ideas that’ll get you through game day in style, plus an edit of cute team merch. These are the best Super Bowl outfits to wear in 2024, whether you’re watching for the game, the commercials, or the potential of another Swift–Kelce kiss.
1. Leather jacket + leggings
Each of the wardrobe essentials in this low-key outfit is a little more interesting than it has to be. The leather jacket adds some much-needed texture; that’s a turtleneck, not a plain T-shirt; the leggings feature split hems; the boots have boosted soles. As a whole, it’s all perfect for celebrating at a bar or hanging out at a friend’s place.