From blondes to those that want to be both blonde and brunette — if you’re heading into summer 2024 not knowing what direction to take your hair hue, ask for Golden Lights. This shimmering effect that can be translated to both blonde and brunette hair types will leave you with a glittering finish that is as warm or cool as you want to be.
The Trend: Golden Lights
During the summer months, many of us blindly just ask for bleach. We want to be blonde and blonder, but when it comes to creating a look that really pops, sometimes adding in a touch of gold can really set things apart. This is because in the summer sun, blonde shades can tend to get lost alongside all that sunshine. By adding in depth in the form golden lights, you can still have a bright finish, but just with slightly more depth to increase shine and longevity of your color.
What Are Golden Lights:
Hair color during the summer is all about shine. And this summer it’s about adding a bit of warmth too. To get that look, a combination of a Shades EQ gloss plus essential conditioning treatments are key to enhancing your hair. While the exact formula will remain up to the individual client — here are a few examples of the golden light looks we love.
@madeandtaylored A lil GOLDEN LIGHTS inspo for my blondies!!! And a huge shoutout to these stylists who are inspiring the heck outta me!! You can get all these gorgeous tones with @Redken SEQ gloss and your hair will slay just as much as these babes! #redkenpartner #redkenshadeseq @HairByLexie @Dev @Tayl @Kat maternowski @Julie Smith original sound – Taylor
How To Get The Look:
A combination of highlighting and a Shades EQ gloss can help you get the look. And to keep it looking it’s best, make sure to schedule regular touch up Shades EQ Gloss appointments throughout summer. Because the sun and surf can definitely take a toll on your shade.
@kelsie_wieland GOLDEN LIGHTS @Redken #redkenpartner #redkenprotok original sound – kelsie wieland
Golden Lights Upkeep
Like any other hair color, Golden Lights require a few changes to your routine to keep hair its healthier, and shiniest. While regular Gloss appointments are key for tone, condition and shine, there are a few products you can add to your home care routine to enhance your color between appointments. For best results, cycle through Acidic Bonding Concentrate — for strength and bond repair, and Acidic Color Gloss — for color vibrancy and a shiny, high gloss finish.
While we love the entire ranges, if we were to pick a few favorites, we would reach for:
Acidic Color Gloss Shampoo + Conditioner & Activated Glass Gloss Treatment
Acidic Bonding Concentrate Intensive Treatment + Acidic Bonding Concentrate Leave-In Treatment
