Google won’t be tossing its cookies after all. For years the search giant had promised that, one day, it would eventually do away with the …
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Advertisers
TikTok Advertisers Will Look to Rivals if US Senate Moves Ahead on Ban
Advertisers who turn to TikTok to market to young consumers are preparing contingency plans with social media rivals in the event the short-form video app …
Advertisers Say Stricter Regulations Will End the Era of Greenwashing
Across the advertising industry, agencies are wrestling with their role in greenwashing scandals and their support for clients driving the climate and nature crises. Companies …