POPSUGAR Photography | Kyley WarrenPOPSUGAR Photography | Kyley Warren As POPSUGAR editors, we independently select and write about stuff we love and think you’ll like …
Brand
Shein Buys Missguided Brand From Britain’s Frasers
Shein, the China-founded fast-fashion retailer, has bought the Missguided brand from Mike Ashley’s Frasers Group, the e-commerce giant’s first purchase of a British brand. Frasers …
How War Changed Ukrainian Brand Sleeper
Nearly a decade ago, Kyiv, Ukraine-based former fashion editors Asya Varetsa (of Elle Russia) and Kate Zubarieva (Ukraine’s Pink magazine) were dreaming up a name …
Report: UK’s ASOS Exploring Sale of Topshop Brand
British online fashion retailer ASOS Plc (ASOS.L) is exploring a sale of its Topshop brand, Sky News reported on Saturday. ASOS bought the Topshop brand in 2021 from the administrators of …
Philipp Plein on 25 Years of the Brand
Milan Fashion Week’s most theatrical affair just turned 25. This past weekend, Philipp Plein packed out a Milanese arena for its SS24 collection, and to …
Lush, The Brand of the Moment for Beauty Lovers
Lush, The Brand of the Moment for Beauty Lovers Lush is a beauty brand founded at the end of the 90s. Since then it has …
Peter Do Goes Bananas For America’s Favorite Brand
Peter Do is having his buzziest year yet. Just after showing his debut collection at Helmut Lang, the Vietnamese-American designer known for whimsical, hyper-wearable black-and-white …
how an ‘ugly’ orthopaedic shoe company created a brand worth billions
Asked to choose between a brown Birkenstock and a pink stiletto, most people would be able to make a fairly quick decision. In this year’s …
Advent Nears $1 Billion Deal for Retail Brand Zimmermann
Private equity firm Advent International is nearing a deal to acquire Zimmermann in a transaction valuing the Australian fashion brand at about $1 billion, people …
What is the Next Great Luxury Beauty Brand?
L’Oréal’s half year results came out July 27, and not surprisingly, the French company showcased impressive numbers. For the first half of 2023, sales climbed …
Selena Gomez Sells $70 Million of Blush a Year as Brand Booms
Selena Gomez keeps beating the odds. The 30-year-old has avoided the potential pitfalls of child stardom to become an even bigger celebrity as an adult with …
Ralph Lauren Will Keep Raising Prices to Boost Brand Prestige
Ralph Lauren plans to keep lifting the average price of its products, a sign the US apparel company is doubling down on efforts to elevate …
Hailey Bieber Looks to Beat Beauty Brand Fatigue With Rhode Label
Hailey Bieber has grand plans for her skin care label, Rhode, aiming to stand out in an increasingly crowded field of celebrity brands. “I want …
Chris Printup, Founder of LA Streetwear Brand Born x Raised, Dies Aged 42
Chris Printup, the founder of LA streetwear favourite Born x Raised, passed away on Wednesday morning following injuries sustained in a car accident, the brand …
Rihanna Steps Down as CEO at Her Savage X Fenty Lingerie Brand
Music star Rihanna is stepping away from the chief executive role at her lingerie brand, Savage X Fenty, five years after she created it and …
CIGA Design Ranks the Best Affordable Luxury Watch Brand of 2023
In the world of horology, the term ‘luxury’ comes with a hefty price tag – well, not anymore. Winners of the GPHG Award – the …
Prada Milano, The Brand Story
Prada Milano: The Ultimate Italian Luxury Brand Since 1913 If you have even a cursory interest in fashion, there’s absolutely no chance that you don’t …
SuperSolid Studio to Launch Brand Incubator at Paris Fashion Week
Paris-based fashion consultancy SuperSolid will launch a new brand incubator on June 24 during Paris Fashion Week Men’s. The studio, run by former model agent …
Rosie Huntington-Whiteley Joins Tiffany & Co. As Their Latest Brand Ambassador
On Monday, Tiffany & Co. announced Rosie Huntington-Whiteley as their newest global House ambassador. Known as model, businesswoman, founder and chief creative officer, Rosie brings her sophistication, and glamour to …
K-pop sensation ENHYPEN is Prada’s newest brand ambassador
Another day, another win for all you K-pop fans out there. Italian luxury house Prada has just named South Korean boy band ENHYPEN as their …