Authentic Brands Group Inc. is considering launching a rival takeover bid for American clothing company Guess? Inc., people familiar with the matter said. New York-based …
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Brands
Do Beauty Brands Need Sample Sales?
Last week, 260 Sample Sale — the event operator known for its long queues, viral social media buzz and treasure-hunt-style deals — featured a new …
Shop the Walmart Beauty Event: Discounts on top brands
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The Beauty and Fashion Brands That Won Coachella 2025
As festivalgoers flocked to the California desert to see Lady Gaga, Charli XCX and Megan Thee Stallion over Coachella’s first weekend, the “clout Olympics” for …
Princess Olympia of Greece celebrates luxury brand’s ‘commitment to supporting female artisans in Colombia’ [Exclusive]
A Princess in Palm Beach. Princess Olympia of Greece recently hosted an intimate breakfast at the Brazilian Court Hotel in Palm Beach Florida. Pollo ropa vieja, …
How Made-in-America Brands Turn Tariff Turmoil Into Opportunity
When US President Donald Trump announced an onslaught of retaliatory tariffs earlier this month, it sent the fashion industry into a tailspin. But for Bayard …
These Are the 10 Most Popular Clothing Brands
Trend culture pop quiz: Name three of the 10 most popular clothing brands. Before you jot down your answers, I’ll share some context. E-commerce customer …
Actual Y2K Brands Want In on the Y2K Trend
On a Thursday afternoon in Manhattan’s Flatiron District, a trendy speakeasy buzzes as editors and influencers — dressed in Juicy Couture’s velour tracksuits, faux-fur bucket …
Influencer Brands Are Making a Comeback
The influencer-to-founder pipeline is in the midst of a renaissance. The latest wave of creator-founded fashion and beauty brands gaining traction — among them TikToker …
Why So Many Brands Gave Up on Clothing Rental
Over the last decade, dozens of brands, from H&M and Bloomingdale’s to Banana Republic and Burberry, have dabbled in renting out the clothes they sell …
Analysis: US Tariffs on Vietnam Would Be a Blow to Nike and Other Sportswear Brands
Nike could soon face another blow in its effort to revive its brand and reverse a long decline in sales: US tariffs on imports from …
The Source |How Hip Hop Put Watch Brands on the Map And Why The Resale Game Is Booming
Last week, Perri Dash, founder of Super Niche and host of The Wrist Check Podcast, shared his insights at Super Niche’s partnership event with The …
Why Are There So Many Luggage Brands?
Christopher Angelotti spent more than a month hunting for the perfect set of luggage ahead of a planned trip to Europe this summer. He considered …
Pepkor To Buy Four Brands Giving It Access To 462 African Stores
Pepkor Holdings Ltd. will buy clothing and homeware brands Legit, Swagga, Style and Boardmans from Retailability Proprietary Ltd., giving Africa’s largest apparel retailer access to …
5 Brands That Dominated the Social Conversation During Paris Fashion Week
While critics hailed debut collections by Haider Ackermann for Tom Ford and Sarah Burton for Givenchy as standout moments of Paris Fashion Week, customers offered …
Why Aren’t Luxury Brands Signing India’s Cricketers?
When members of India’s national cricket team unveiled their official jerseys ahead of the recently concluded ICC Champions Trophy, images of the players went viral, …
How Brands Keep Customers Loyal in a Polarised World
Today, brands need their consumers to be more devoted than ever. As customer acquisition has gotten more expensive, brands are relying more than ever on …
Worldview: Would Western Brands Return to Post-Sanctions Russia?
Would western brands return to Russia if sanctions were lifted? Following Friday’s angry spat between US president Donald Trump and Ukrainian president Volodymyr Zelensky, …
The BoF Podcast | James Whitner on Culture, Community and Building Brands with Purpose
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Uoma Beauty Founder Sues the Brand’s New Owners
Sharon Chuter, the founder of the prestige cosmetics company Uoma Beauty, has sued the brand’s new owners, MacArthur Beauty LLC and BrainTrust, alleging that the …