Pepkor Holdings Ltd. will buy clothing and homeware brands Legit, Swagga, Style and Boardmans from Retailability Proprietary Ltd., giving Africa’s largest apparel retailer access to …
Brands
5 Brands That Dominated the Social Conversation During Paris Fashion Week
While critics hailed debut collections by Haider Ackermann for Tom Ford and Sarah Burton for Givenchy as standout moments of Paris Fashion Week, customers offered …
Why Aren’t Luxury Brands Signing India’s Cricketers?
When members of India’s national cricket team unveiled their official jerseys ahead of the recently concluded ICC Champions Trophy, images of the players went viral, …
How Brands Keep Customers Loyal in a Polarised World
Today, brands need their consumers to be more devoted than ever. As customer acquisition has gotten more expensive, brands are relying more than ever on …
Worldview: Would Western Brands Return to Post-Sanctions Russia?
Would western brands return to Russia if sanctions were lifted? Following Friday’s angry spat between US president Donald Trump and Ukrainian president Volodymyr Zelensky, …
The BoF Podcast | James Whitner on Culture, Community and Building Brands with Purpose
The author has shared a Podcast.You will need to accept and consent to the use of cookies and similar technologies by our third-party partners (including: …
Uoma Beauty Founder Sues the Brand’s New Owners
Sharon Chuter, the founder of the prestige cosmetics company Uoma Beauty, has sued the brand’s new owners, MacArthur Beauty LLC and BrainTrust, alleging that the …
Zara, Kiehl’s, Jacquemus: Why Skiing Is Bigger Than Ever for Brands
“The only guy here without a trust fund,” reads British influencer William Wade’s tongue-in-cheek caption on an Instagram post from the ritzy Swiss ski town …
Saks Needs to Earn Back Brands’ Trust
This week, a long-simmering conflict between Saks Fifth Avenue and the brands it works with spilled out into the open. To recap: on Feb. 14, …
Saks Wanted to Clear the Air With Brands. The Plan Backfired.
If Saks Global intended to extend an olive branch by promising to make whole 2,000-odd brands on long-delayed payments, the strategy appears to have backfired. …
How Emerging Brands Can Solve the Wholesale Puzzle
When Ginny Seymour was a buyer at Saks and Holt Renfrew in the aughts, she saw brand after brand lose their identity to stay in …
Customers to Brands: Know Thyself
Last Sunday, Nike aired its first Super Bowl ad in more than two decades, to a record viewership of 127.7 million for the big game. …
How Brands Can Make It Easier for Consumers to Shop Everywhere
The gap between in-store and online shoppers is smaller than ever. Younger, digitally savvy consumers are doing more of their shopping in person, while older …
Black-Owned Brands Urge US Consumers Not to Boycott Target Over End of Diversity Efforts
Please don’t boycott Target: That’s the message from Black founders and influencers to consumers about a backlash against the retailer’s decision to end its diversity, …
Estée Lauder Reviews Brands Amid Management Change
Estée Lauder Cos is reviewing its portfolio of beauty brands, people with knowledge of the matter said, as the cosmetics company transitions to new leadership …
The Only Menswear Brands You Need for a Modern Old Money Look
Not many styles embody the refined elegance and lasting charm of old money style, especially in the realm of men’s fashion. However, even the Old …
Big Beauty Brands Embrace AI Skin Analysis
From FaceApp to TikTok’s “Aged” filter, it’s clear that people are obsessed with using AI to peer at their older selves. Now, beauty brands are …
LA Brands Pause Business as Usual for Wildfire Relief
As the fires devastating Los Angeles continued into their fourth day on Jan. 10, the fashion and beauty industries have shifted their focus to relief …
Consumers Want Brands to Prove They’re Worth It
Opens in new window In 2022, consumer confidence indexes in the US, Eurozone and China hit their lowest levels since 2005, and confidence in China …
The Best Down Jacket Brands: Heritage vs High-Tech Winter Jackets (Plus The Secret Champion)
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