Valérie Leberichel has been appointed senior vice president of global communications at Gucci as the Milan-based mega-brand aims to relaunch under new leadership. Leberichel is joining from …
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Communications
Gucci’s Marketing and Communications Shakeup Continues
Gucci’s chief brand officer Alessio Vannetti has left the brand, BoF has learned. The exit is the latest in a string of communications and marketing …
Graduate – Fashion Art Direction & Communications
BoF’s Global assessment of fashion schools empowers prospective students to make the most informed decision about their education. The selection is fuelled by rigorous methodology …
Louis Vuitton Taps Wieden+Kennedy Veteran to Lead Communications
Advertising executive Blake Harrop is set to join Louis Vuitton as executive vice president, image and communications, according to an internal announcement seen by BoF. …
How to Elevate Internal Communications and Increase Employee Engagement
A recent Gallup survey found that globally, 79 percent of employees are either not engaged or are actively disengaged at work. With employees working at …
LVMH Backs Marquis, a New Communications Agency in Paris
Youssef Marquis, a longtime communications executive for LVMH’s Givenchy and Louis Vuitton labels, is set to open a new Paris-based agency with support from the …
What Fashion PR & Communications Professionals Need to Know Today
Discover the most relevant industry news and insights for fashion PR & communications professionals, updated each month to enable you to excel in job interviews, …
What Fashion PR & Communications Professionals Need to Know Today
Discover the most relevant industry news and insights for fashion PR & communications professionals, updated each month to enable you to excel in job interviews, …
L52 Communications Opens in New York
The PR, marketing and events firm, which Adam Shapiro founded in 2016, operates in London and represents brands including Lora Piana, Carolina Herrera and Etro. …
Hermès Considers Using the Metaverse for Communications
Hermès is considering using the metaverse for communications although the maker of Birkin bags and other luxury goods remains focused on craftsmanship, executive chairman Axel …