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Customers
How ‘Made in Mexico’ Perfumes Won Over Niche Customers
For a fragrance to be a hit in Mexico, it must meet two criteria. “In Mexico, people like to smell good. But they also like …
Harrods Warns Customers of Data Theft in Latest IT Breach
Customers of Harrods Ltd., the luxury London department store, had their personal data stolen, the latest in a string of cyberattacks and IT breaches affecting …
Hackers Steal Private Data of Gucci, Balenciaga and McQueen Customers
Hackers have stolen data from customers of the luxury fashion group Kering, whose brands include Gucci, Balenciaga and Alexander McQueen. Cyber-attackers have stolen data of …
How Prestige Beauty Customers Define Value Today
At the third annual The Business of Beauty Global Forum, held at Stanly Ranch in Napa Valley, California, beauty leaders convened to address a pivotal …
Customers Want Beauty Brands to Prove Their Worth
Opens in new window Across the globe, one thing unites customers of all income levels: even those that are not price-sensitive are still value-sensitive. Mass …
How to Acquire Customers with Instagram Ads in 2025
Advertisers are starting to get a little more bang for their buck on Instagram. In the years after Apple made it harder to track iPhone …
Swiss Sneaker Brand On Lifts Sales Outlook as Customers Snap Up New Cloud 6
On Holding AG nudged its sales growth forecast higher, as demand for the Swiss sneaker maker’s high-priced footwear remained strong despite economic uncertainty. The Roger …
Resale Welcomes a Wave of ‘Tariff-ied’ New Customers
Resale platforms are grappling with the best sort of problem to have: how to manage a surge in new shoppers. While US trade policies roil …
Next Shares Hit Record as UK Customers Splurge Ahead of Summer
Next Plc’s shares rose to a record after the retailer raised its guidance for the second time this year, as UK shoppers spent more than …
How Brands Keep Customers Loyal in a Polarised World
Today, brands need their consumers to be more devoted than ever. As customer acquisition has gotten more expensive, brands are relying more than ever on …
Customers to Brands: Know Thyself
Last Sunday, Nike aired its first Super Bowl ad in more than two decades, to a record viewership of 127.7 million for the big game. …
Fast fashion may seem cheap, but it’s taking a costly toll on the planet − and on millions of young customers
Fast fashion is everywhere – in just about every mall, in the feeds of influencers on social media promoting overconsumption, and in ads constantly popping …
Inside Department Stores’ Plans to Bring Beauty Customers Back
It was a bit like seeing an old friend who was also clearly a zombie — a mix of familiarity, affection and horror — when …
This Week: Which Retailers Win When Customers Trade Down?
Last week, Walmart reported a surprisingly strong jump in revenue, which the retail giant’s leaders interpreted as a sign of the American consumer’s resilience. It …
How to Get Customers to Shop Online
It’s never been easier to buy goods online; all it takes is a few taps on an iPhone. Yet e-commerce sales growth is slowing. Global …
Which Fashion Brands Are Most in Tune With Their Customers?
In the past, fashion brands could tightly control their perception with carefully managed public relations and marketing campaigns. Today, a brand’s image is largely in …
Temu Lures More Repeat Customers than EBay, Pressures Amazon
Less than two years after its US debut, Chinese e-commerce upstart Temu is attracting more repeat shoppers than eBay Inc., an e-commerce pioneer that has been …
‘I woke up and it was no longer a company’: SmileDirectClub’s closure leaves customers in the lurch | Beauty
Audrey Ganus was running late for her SmileDirectClub appointment on Monday, so she called from the car to let a receptionist know that she might …
Building a Rewards Programme That Keeps Fickle Customers Coming Back
Online shoppers are getting promiscuous. With ongoing inflation compromising their spending power, consumers are jumping from brand to brand in search of the best deals. …