Following a short seller’s allegation that E.l.f. Beauty overstated its revenue in earnings reports, a class-action lawsuit has been filed on behalf of shareholders. Filed …
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E.l.f. Beauty Shares Crater as Weakening Cosmetics Demand Dents Annual Forecasts
E.l.f. Beauty’s shares tumbled over 20 percent in extended trading on Thursday, after the cosmetics company cut its annual net sales and profit forecasts, citing …
E.l.f Beauty Shares Drop Following Short Seller Report
Short seller Carson Block said he’s shorting the shares of cosmetics brand Elf Beauty Inc. Speaking at the Sohn conference in London on Wednesday, the …
E.l.f Beauty Lifts Annual Forecasts on Resilient Cosmetics Demand; Shares Up
Elf Beauty raised its forecasts for annual sales and profit on Wednesday, betting on its efforts to sell cosmetics such as lip oil and liquid …
E.l.f. Beauty Surpasses $1 Billion in Annual Sales
After 21 consecutive quarters of growth, E.l.f. Beauty has finally hit the $1 billion mark in annual sales. In its fiscal fourth-quarter earnings released Thursday, …
E.l.f. Beauty Reports 85 Percent Sales Growth and Raises Outlook
On Tuesday, the beauty company reported an 85 percent year-on-year increase in sales in its fiscal third quarter ending in Dec., reaching $270.9 million. After …
E.l.f. Cosmetics Returns to Super Bowl
On Feb. 11, it will air a 30-second spot directed by Zach Woods, the actor and director best known for his roles as Jared on …
E.l.f. Debuts Roblox Game | BoF
On Thursday, E.l.f. Cosmetics and E.l.f. Skin debuted E.l.f. Up!, a new experience allowing players to become start-up entrepreneurs in virtual areas themed to the …
E.l.f. Debuts Roblox Game | BoF
On Thursday, E.l.f. Cosmetics and E.l.f. Skin debuted E.l.f. Up!, a new experience allowing players to become startup entrepreneurs in virtual areas themed to the …
E.l.f. Acquires Naturium in $355 Million Bet on Skin Care
E.l.f. is ramping up its ambitions to become the next big beauty conglomerate. On Tuesday, the digital disruptor announced a definitive agreement to acquire indie …
E.l.f. Beauty Raises Outlook After Sales Surged 76 Percent Last Quarter
E.l.f. Beauty’s appeal with young and price-conscious consumers shows no signs of abating. The cosmetics brand on Wednesday reported sales in its fiscal second quarter …
E.l.f. Raises Sales Outlook | BoF
E.l.f. Beauty Inc. hiked fiscal year sales and adjusted profit expectations as inflation-weary customers drive demand for its budget-conscious brand. E.l.f. Beauty now expects sales …
E.l.f. Reports 48 Percent Increase in Net Sales For Fiscal Year 2023
On Thursday, E.l.f. announced its fourth-quarter and fiscal year earnings for 2023; reporting a 48 percent increase in year-end net sales to $578.8 million. Total …
E.l.f. and American Eagle Reveal Beauty Collaboration
TikTok-favourite beauty brand, E.l.f. is partnering with teen retailer American Eagle to create a line of clothing-inspired cosmetics. This team-up marks E.l.f. ‘s second collaboration …
E.l.f. Beauty Raises Full Year 2023 Outlook
The beauty company today said its net sales grew by 49 percent in the third quarter ended Dec. 31, 2022, to $146.5 million. Analysts were …