On Tuesday, Uniqlo named Givenchy and Chloé veteran Clare Waight Keller creative director of its main line, expanding a partnership that started with her “Uniqlo: …
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Mass Retail’s New Favourite Collaborators: Buzzy Men’s Brands
The day H&M’s collaboration with Heron Preston hit the market this March, Roland Adjaye, a 22-year-old South Londoner who works as a brand specialist at …
Week in Review | Whistles CEO Talk, Mass Contemporary in China, Fashion-Tech startups, Closing boom
Jane Shepherdson, Chief Executive Officer, Whistles (CEO Talk) “Perhaps it’s not surprising that, in her spare time, Jane Shepherdson does flying trapeze in Hoxton, smack …
L’Oréal Q1 Sales up 9.4% on Strong Mass Market Demand
The French cosmetics giant, which owns the Maybelline and Lancôme brands, reported sales of 11.24 billion euros ($11.98 billion) for the first three months to …
Why Luxury Brands Are Poaching Store Employees from Mass Retail
After nearly two decades in luxury retail, Sarai Shivana had grown accustomed to working alongside a certain type of salesperson – someone with a thick …
Mass Brands Are the Next Wave of Beauty M&A
Beauty’s class of 2019 is getting ready to graduate. A slew of brands debuted that year, promising the trappings of prestige beauty at a lower …
Rains: How A Scandi Outerwear Label Tapped Into Minimalist Branding’s Mass Appeal
If a commuter in Copenhagen, Paris or London is wearing a rubber-coated raincoat around the city, there’s a fair chance it’s a coat from Rains. …
Walmart Is Rolling Out Its New Virtual Try-On on a Mass Scale
The feature will be available on more than 270,000 women’s clothing items. The new tool, which builds on Walmart’s earlier virtual fitting room, lets the …
Are Mass Market Fashion Companies Really the Industry’s Worst Performers on Sustainability?
Fast fashion and sustainable fashion are two concepts that are difficult to square. Low prices and fast-changing styles can quickly translate into insecure working conditions, …