In June 2021, a 55-year-old shopper, headed to Europe for her first post-pandemic trip, walked out the doors of J.McLaughlin’s Naples, Florida store with a …
Opportunity
Is Accessible Luxury the Next Big Opportunity in India?
When the company behind Sandro and Maje announced that the French accessible luxury brands will enter India this year, it strengthened the narrative that India’s …
‘Fashion Can Change Africa’: The Pioneering Designers Chasing a World of Opportunity
At a small fashion studio in Lagos, the designers and tailors are busy cutting clean lines through the swathes of fabric. “Cotton T-shirts were the …
‘Fashion can change Africa’: the pioneering designers chasing a world of opportunity | Global development
At a small fashion studio in Lagos, the designers and tailors are busy cutting clean lines through the swathes of fabric. “Cotton T-shirts were the …
Inside Fashion’s Music Merch Opportunity
Indrė Narbutaitė and Lukas Žvikas, founders of UK-based streetwear brand Broken Planet, can vividly recall how as students in 2018, they queued for hours before …
Seizing Fashion’s World Cup Opportunity
As the most high-profile Women’s World Cup to date rolls into its second week in Australia and New Zealand, brands are stepping up their game …
Beauty’s $40 Billion Luxury Opportunity
The world’s wealthiest people spend more than $350 billion on luxury goods every year, allocating thousands of dollars to rare liquors or hand-crafted haute couture …
BoF LIVE | The Lifestyle Era: Luxury’s Opportunity in Home and Hospitality
Please join us on Tuesday, May 2 at 17:00 BST / 12:00 EDT for the latest BoF Masterclass, when BoF Insights’ associate director of research …
The BoF Podcast Episode 44: Is Fashion Missing the Ageing Consumer Opportunity?
Fashion should design with, not just for, older consumers, argued Sarah Thomas onstage at #BoFVOICES. Read the full article and watch the video here. To …
The BoF Podcast: Stadium Goods’ John McPheters on the Streetwear Resale Opportunity
In December 2018, luxury e-commerce platform Farfetch acquired sneaker and streetwear marketplace Stadium Goods for $250 million, a key player in the new wave of …
The BoF Podcast: McKinsey’s Kevin Sneader on the China Opportunity
OXFORDSHIRE, United Kingdom — “The urbanisation of China is only just underway,” says Kevin Sneader, global managing partner at McKinsey & Company. This statement may …
Unpacking the Amazon Ads Opportunity for Fashion
With hundreds of millions of active Amazon customer accounts worldwide, Amazon Ads provides fashion brands with the scale and reach to help drive engagement with …
Secondhand Luxury: Opportunity or Threat?
From Burberry to Balenciaga, fashion companies are deepening their presence in the secondhand market. In some cases, they have offered to buy back and then …
How to Tap India’s $15 Billion Diwali Shopping Opportunity
Mohita Aggarwal is planning on wearing a combination of local and international brands for this year’s Diwali season. The 38-year-old homemaker from the northern city …
BoF LIVE | Unpacking the Texture Hair Care Opportunity
Please join us on Thursday, October 13 as BoF’s Tamison O’Connor and Sheena Butler-Young, along with a panel of experts, unpack the texture hair care …
At Balmain, Does a New Logo Signal New Opportunity?
PARIS, France — Parisian fashion house Balmain is getting a new logo for the first time in 70 years. To collaborate on the refresh, creative …
‘Every flat surface is an opportunity’: Lucinda Chambers’ unique sense of style | Interiors
When Lucinda Chambers says, “I see every flat surface as a colour opportunity,” she isn’t fibbing. The west London three-storey Victorian home of the former …
Smaller Fashion Brands See a Big Opportunity in Beauty
Stella McCartney is breaking into beauty. This week, it emerged that the LVMH-owned label is set to enter the beauty sphere with a new clean …
Fashion’s Last Mile Opportunity — Download the Case Study
E-commerce has always been an expensive endeavour. There’s online marketing, warehouse operations and, costliest of all, the process of getting orders to customers’ doorsteps — …
How to Seize Fashion’s Gaming Opportunity — Download the Case Study
One fact about the global video game market tends to surprise those unfamiliar with the business. “The video game industry is larger than the music …