In just the past few days, Jerry Lorenzo’s Fear of God Essentials label announced a partnership with the NBA and the WNBA; F1 driver Lewis …
Sports
Salomon and Arc’teryx-Owner Amer Sports Reports Growing Sales and Profits
Amer Sports, owner of outdoor and sports brands including Arc’teryx, Salomon and Wilson, reported bumper earnings Tuesday for its third quarter ended September 30. The …
The Debrief | Why Some Sports Win Big in Fashion — and Others Don’t
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Vanessa Garcia-Brito Is on a Mission to Get—and Keep—Girls in Sports
Vanessa Garcia-Brito is tired of the narrow lens put on sports. “When people hear “sports”, a default image might come to mind,” she says. “I …
JD Sports’ UK Business Hit by Bad Weather and Red Sea Disruption
JD Sports’ UK business has been hit by falling sales after disruption in the Red Sea stalled deliveries and the cold, wet spring reduced demand …
Prince William Sports His Rugged Summer Style While Returning to Work
Can you hear that? The susurrous whisper of a collective sigh of royal relief? The Firm’s tradition of attending a service at Crathie Kirk is …
Amer Sports Raises Guidance After Strong Second-Quarter Earnings
Finnish sports conglomerate Amer Sports said sales at its Arc’teryx and Salomon brands grew by double-digit percentages, helping the company narrow its losses and beat …
Fashion’s Sports Obsession Is No Accident
What’s the dollar value of being a premium sponsor of the Olympics? LVMH deemed the answer to be €150 million ($163 million), according to Reuters, …
How Fashion Can Nail the Tricky Details of Sports Partnerships
In May, Gucci released a campaign with the 22-year-old Italian tennis star Jannik Sinner featuring a Gucci-logoed bag on his shoulder, waving to an imagined …
Don’t Write Off Nike, Says Britain’s JD Sports
British sports and fashion retailer JD Sports, one of Nike’s largest customers, gave the world’s biggest sports brand by revenue a vote of confidence on …
The BoF Podcast | Stéphane Ashpool on Fashion, Sports and the Paris Olympics
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‘Vogue World’ Takes on Paris — and Sports
PARIS — Vogue — and French fashion — sought to position themselves at the heart of pop culture and sport, kicking off Paris haute couture …
Why Milani Cosmetics Is Playing Sports
Milani is getting into the brand-building game. The affordable cosmetics label, known as an alternative for prestige beauty products, announced Thursday it is rolling out …
Beauty’s Opportunity in Women’s Sports
After leaving the University of Kentucky to go pro in 2018, track star Sydney McLaughlin-Levrone signed with entertainment agency WME, which represents major celebrities like …
In Paris, Nike Proves Women Are the Future of Sports
In recent weeks, the surge in attention toward women’s sports has been electrifying. The groundbreaking 2024 NCAA Women’s National Championship game shattered glass ceilings and …
Choosing the Best Sports Bra for High-Impact Workouts
Finding the right sports bra for high-impact activities can be a game-changer for your workout routine. Whether you’re into running, jumping, or any vigorous exercise, …
Hermès Takes on Rolex, Chanel With Sports Watch Aimed at Women
At the Watches and Wonders event beginning Tuesday in Geneva, Hermès will introduce a new line of sports watches, powered by mechanical movements and aimed …
Caitlin Clark and South Carolina Coach Dawn Staley Prove Women’s Sports Are the Classiest Around
I don’t watch a ton of sports, but I’ve seen enough to know that it’s fairly common for a championship team to thank their opponents …
JD Sports CEO Blames Nike for Slumping Sales
JD Sports Fashion Plc said sluggish innovation at Nike Inc. contributed to a slump in sales at the UK retail chain as consumers look to …
JD Sports’ January Sales Fall in ‘Challenging’ Market
British sportswear retailer JD Sports said trading conditions remained challenging after its like-for-like sales dropped in January, resulting in fourth-quarter growth of just 0.1 percent. …