UPDATE—July 12, 2022: Great news! Through Amazon Prime Day 2022, the JW Pei Gabbi bag is discounted by 20% off, which is the rare sale for this ubiquitous accessory. (No surprise, since it already clocks in at a relatively reasonable $80.)

Still, t’s not every day you can score the pint-sized arm candy for less, so now’s the time to jump if you’ve been on the fence about paying full price. And for more deals worth your coin, shop the latest and greatest markdowns across Amazon Prime Day 2022, including fashion, beauty, books, under-$100 deals, and the rival sales that are bringing the heat.

ORIGINAL STORY—November 3, 2021

What do Gigi Hadid, Megan Fox, and Emily Ratajkowksi all have in common? Aside from constantly serving us eye-swooning lewks, they’re also obsessed with the JW Pei Gabbi bag. It’s not hard to see why: Designed by an AAPI-owned brand, this tiny bag is sustainably made, totally on trend for now, and available on Amazon for just under $100. It’s basically the Amazon coat in accessory form—and celebs, models, and Instagram cool girls are all over it. (ICYMI: The bag sold out multiple times on Prime Day.) 

It’s hard to tell who exactly is behind the bag’s popularity—could it be Fox’s stylist, Maeve Reilly, or Ratajkowski herself, who’s been wearing her zesty croissant-shaped bag all around New York City this past summer? It’s unclear, but whoever kicked off this trend doesn’t change the fact that it’s one of the best Amazon gems out there. 

Gigi Hadid sporting the yellow number

Gotham

We spend a lot of time on the ’Zon looking for everything from leggings to actually useful buys, so trust us when we say that the JW Pei Gabbi bag is a legit sleeper hat. The bags are designed in Los Angeles and created with sustainable vegan leather made from recycled plastic bottles—so you can shop in good conscience too. 

Share This Article