To celebrate “ageless” beauty, Kim Kardashian’s shapewear line Skims cast adult women of all ages in its launch campaign for its new line of bras, including stars like Brooke Shields, 57, and Juliette Lewis, 49.
“We want all women to feel comfortable in their bras, but more importantly, confident. This is SKIMS biggest campaign yet, and I couldn’t be more honored to have worked with the amazing women who brought it to life,” company founder Kardashian said in a press release. “Confidence starts within, and with this campaign, we are bringing all women together to celebrate all bodies and individuality.”
The campaign features fifty “inspiring women” with “unique personalities” from all backgrounds and industries, “across four decades.” The pictures and videos were shot and directed by Vanessa Beecroft.
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