Hollywood starlet, Bond Girl contender, and now lingerie mogul? Sydney Sweeney is taking her career in a bold new direction and bringing some billionaire backup …
Kim Kardashian
Front Row at Balenciaga Fall 2025 Haute Couture
Before the Demna circus kicks off at Gucci (pray for Gucci), the designer delivered his final Balenciaga Haute Couture collection during the Fall 2025 season. …
‘She understood her power and her beauty’
Kim Kardashian turned the final Balenciaga Haute Couture show under creative director Demna into a glittering homage to Hollywood royalty, Elizabeth Taylor. On Wednesday, July …
Amina Muaddi Opens Its First-Ever Store
On Tuesday, luxury footwear and accessories brand Amina Muaddi opened its first-ever brick-and-mortar location, located at 6 Avenue Montaigne in Paris. The store signifies a …
Demna and Balenciaga: A Beautiful Thing Is Over
PARIS — On July 1, 1968, Cristobal Balenciaga locked the doors on his couture house on Avenue Georges V and turned his back on fashion. …
Nike Launches New Fitness Brand With Kim Kardashian’s Skims
Nike Inc. and Kim Kardashian’s underwear label Skims are teaming up on a new fitness brand geared toward women. Nike and Skims said in a …
Nike Forms New Team for Secretive Brand With Kim Kardashian
Nike Inc. is putting together a dedicated team of executives and designers to operate a new brand with entrepreneur and reality TV star Kim Kardashian’s …
Is Nike Finally Winning With Women?
Twenty years ago, The New York Times published a story headlined “Nike Changes Strategy on Women’s Apparel,” detailing the company’s latest effort to win over …
Nike Delays Launch for New Brand With Kim Kardashian’s Skims
Nike Inc.’s new brand with entrepreneur and reality TV star Kim Kardashian’s Skims label has pushed back its launch after initially planning to release its …
Who Could Buy Coty’s Brands?
One of the world’s biggest beauty companies is reportedly mulling a sale of itself. Earlier in June, WWD reported that Coty was considering divesting its …
Mowalola, Fashion’s Subversive Rising Star, Debuts in Paris
Things are moving fast for Mowalola Ogunlesi. Since graduating from Central Saint Martins in 2017, the Nigerian-British designer has landed collaborations with Nike — with …
Cargo Pants Are Back, But Not the Ones Your Dad Wore
When Hailey Bieber wore a pair of $95 grey low-rise parachute pants to Coachella last year and posted her fit to Instagram, those pants — …
Kim Kardashian’s Skims to Open First UK Pop-Up
From Monday, Skims will be the latest to take over Selfridges’ “Corner Shop” location in central London, the store’s ground floor space that has previously …
Has Supreme Hit a Ceiling?
VF Corp. hasn’t talked much about Supreme’s performance since it acquired the brand for $2.1 billion in 2020. A note deep inside its annual report …
How Sports Partnerships Are Making Fashion’s Waste Problem Worse
In a single season, Major League Soccer — North America’s top football competition — goes through 13,000 pairs of cleats and 5,000 balls. These products, …
How Athletes Became Fashion Week Royalty
It’s no surprise to see the likes of LeBron James and Lewis Hamilton mingle with the stars at Paris Fashion Week. But lately, even rookies …
Fashion’s Sports Obsession Is No Accident
What’s the dollar value of being a premium sponsor of the Olympics? LVMH deemed the answer to be €150 million ($163 million), according to Reuters, …
How Running Went High Tech
For the past four years, 31-year-old Sonam Shah has been part of an after-work running club in London, frequented by a mixture of city workers …
The Bezos Wedding Was a Social Media Win for Fashion
Jeff Bezos and Lauren Sánchez Bezos’s wedding may have attracted plenty of online criticism, but there’s no denying its impact. The event generated $222 million …
Emma Grede Talks Good American, London & ASOS
Good American and ASOS have officially tied the knot. And just days before the US giant crosses the pond, Wonderland catches up with co-founder and …