Curly, straight, natural color or salon created — shiny, healthy hair is always the best compliment for whatever style you choose. As we transition into a new season, there’s never been a better time to upgrade your hair care routine to include a treatment to improve the look, feel and finish of the hair. If you’ve been on the hunt for a way to achieve nourished, shiny, conditioned strands, there’s an in-salon and at-home treatment you must try — Redken Acidic Bonding Concentrate Intensive Treatment.
The Causes Of Dry Hair
A variety of reasons can cause dry, damaged hair. The impact is usually cumulative and happens over a long period. Some of the top factors include:
- Heat styling
- Highlights
- Hair color
- Environmental damage
- Hard water or too hot of water
- Washing hair too often
- Not using heat protectants
- Split ends
How To Fix Dry Hair
There are a few non-negotiables when trying to reverse the damage that causes dry hair. For starters, work the following healthy hair habits into your routine:
- Cut down on heat styling
- Invest in heat protectants
- Sleep on a silk pillowcase
- Use hydrating formulas
- Be gentle when towel-drying
- Schedule regular haircuts
- Get professional treatments
The Top Treatment for Dry Hair
If you know what is causing the damage, the first this to do is alter your routine. Next, you’ll need a helping hand from intensive treatments. At your next appointment, chat with your stylist about adding on an Acidic Bonding Concentrate Intensive Treatment during your appointment, or pick one up to complete at home.
Acidic Bonding Concentrate Intensive Treatment is a pre-shampoo rinse-out treatment that provides strength and repair. Combined with the existing range, it results in14x Smoother***, 2x Stronger***, and 90 percent more conditioned*** results.
An ideal post-color treatment, we also love Acidic Bonding Concentrate Intensive Treatment to improve excess heat damage and mechanical stress or to combat frizz and the effects of a change in season. Winter time sees an increase in dry hair and damage, which makes this an ideal service to treat yourself to this season.
