An alternative shopping tour in London

London is one of the very best international shopping destinations.

Thousands hit the streets every day in search of the very best products, harnessing London’s rich variety of stores and industries. From the biggest high-street brands to exclusive boutiques from designer names, London is teeming with retail opportunities in every niche.

Whether you’re heading to the capital for the first time or finding the perfect gift for someone special, it’s worth knowing all about the best shopping destinations in London. In this guide, we’ve listed a few of our favorite spots.

An alternative shopping tour in London: Our top picks

An alternative shopping tour in London
  1. Regent Street

Home to Hamleys, it’s hardly surprising that Regent Street is one of the most esteemed shopping streets in London. Elegant, refined, and instantly recognisable, Regent Street offers plenty of opportunities to splash out and get a bite to eat too.

With its famous mock-Tudor façade, the Liberty store is known as an atmospheric and inviting place to browse. From open fireplaces to small, wood-panelled rooms, you’d be forgiven for thinking you’d stepped into a luxury hotel. If you’re looking for unique and high-end gifts, shops like this make Regent Street beyond comparison.

  1. Carnaby

Step underneath Carnaby’s iconic archway and discover an eclectic mix of classic brands, independent boutiques, and emerging designer names beyond the giants on Regent Street.

You’ll find at least 60 restaurants and over a hundred different brands across 13 shopping streets. Among the most popular, Carnaby is home to Barbour and Paul Smith Soho, plus flagship concept stores like Adidas Originals, MAC and Sweaty Betty.

Carnaby’s nearest tube stations are Oxford Circus and Piccadilly Circus, so it’s conveniently located to reach the next stops on your itinerary.

  1. Fashion and Textile Museum

Ready for a breather? Hop on the tube to the Fashion and Textile Museum or head to London Bridge on the train, perhaps passing Borough Market for a spot of lunch.

Founded in 2003, the museum celebrates fashion and textiles from independent makers across the globe, and it’s officially the only contemporary fashion museum in the UK. Stoll around, gaze at the displays and learn more about rebellious, cutting-edge, and era-defining trends.

Operated by Newham College, London, the museum opens from Tuesdays to Saturdays through from 11am until 6am. Before your visit, it’s worth doing some research on the current exhibition on display. You can also get involved with interactive workshops – but note that these need to be booked in advance.

  1. Old Spitalfields Market

Lastly, if you’re looking for something different, why not look to the east?

Whether you’re crafting that perfect capsule wardrobe, or you’d like to be inspired by something totally different, Old Spitalfields Market offers the perfect environment to nurture creativity.

Those looking for authentic clothing can browse over sixty shops and stalls. As the original marketplace in East London, Old Spitalfields opens seven days a week and connects the community with independent businesses. From artists to artisans and from creatives to craftsmen, each operator brings high-quality and sustainable products to the heart of London.

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