Sustainable fashion is more than just a buzzword, especially in Singapore’s thriving metropolis. The number of eco-friendly brands has surged in recent years, thanks to customers increasingly prioritising ethical production practices and sustainable materials.
Singaporean designers and brands — each with a distinct story and approach to eco-friendliness — are reinventing the relationship between stylish style and environmental responsibility. And with summer upon us, it is time to upgrade your wardrobe with trailblazing designs and sustainable curations.
From innovative methods of upcycling to organic materials, these sustainable menswear brands are setting the tone for the summer and paving a path for a greener 2024 in Lion City!
Wondering where to begin your eco-friendly journey? We have rounded up some of the best sustainable menswear labels that will help you become a conscious buyer in 2024.
7 sustainable brands in Singapore men must check out to revamp their summer 2024 closet
Graye Studio
Graye Studio is a homegrown Singapore label offering menswear and unisex clothing since its debut in 2016. The fashion label focuses on minimalism and advocates for slow living. The clothing and accessories are designed with a hyper-functionality essence, creating quality pieces that can endure rugged lifestyles.
Founder Xie QianQian says her sustainable label remains grounded in its roots and is always looking for imaginative innovations. The brand offers seersucker shirts, baggy trousers, long shirts, kimono jackets, bucket hats and sling bags for those looking for interesting pieces.
Indosole
Indosole is a sustainable footwear label, founded by Kyle Parsons after he came across a rustic pair of tyre sole sandals in a boutique in Seminyak. The label’s vision was to combine imaginative components from Bali and blend them with comfortable, sustainable materials.
Indosole offers flip-flops, sliders and sandals for men, women and kids with the help of Indonesian artisans. They spare squandered tyres and other materials from landfills and repurpose them as soles for their footwear.
WoonHung
If you are on the hunt for non-polluting accessories for the 2024 summer season, WoonHung will sit high on your list. Founded by former visual merchandiser Yvonne Chia, the accessory label offers innovative, handcrafted jewellery made from readily discovered and natural materials from Cebu in the Philippines. The designer aims to produce timeless designs, allowing the wearer’s personality to shine through.
You can source multi-coloured necklaces, featuring bright hues of orange, yellow, red, blue and pink, along with statement necklaces that can be stacked with your other neckpieces. The best part? She collaborates with talented local craftsmen.
Restore
Re-store is a lifestyle brand that sheds light on social responsibility while producing chic accessories. Every single product is created using deadstock or gently used fabric and repurposed into lovely everyday objects, keeping sustainability in mind.
The label offers sling bags, tote bags, crossbody bags, bucket hats and hair accessories made from upcycled materials and pre-loved fabrics. Additionally, the brand has also introduced customisation services for some of its products, which can be availed by contacting them.
Source Collections
Source Collections was founded by Vincent Ooi in 2016, to produce well-made and reasonably priced wardrobe staples using sustainable materials. The clothing label offers shirts, t-shirts, trousers, shorts as well as undergarments for men and women, made through sustainable materials like Tencel and organic cotton.
The best part? When you browse their items online, you can get a detailed account of each product’s journey, starting with the fabric’s place of origin and ending with an evaluation of the actual cost of the item.
August Society
August Society is an eco-friendly label that creates stylish, comfortable and sustainable swimwear for the entire family with fabrics made out of fishnet and plastic waste materials. The materials are melted down, spun into fibres and then woven into the swimsuit material. The brand’s reversible pieces are meant for swimming and fitness, giving extra options and mileage out of your swimwear.
Sun protection is a priority; thus the brand created distinctive, effective sun protection swimwear with UPF 50+ protection. The designs feature mix-and-match shapes and patterns on pieces including beachwear, rash guards, swim trunks and loungewear.
OliveAnkara
If maximalist fashion is your thing, OliveAnkara will exceed your expectations. Founded by Ifeoma Ubby in 2017, the clothing label is inspired by African culture offering bold and bright designs. These contemporary prints are blended with modern aesthetics to curate stylish garments including t-shirts, shirts, kaftans and pullovers.
The brand continually strives for and upholds its zero-waste concept, prioritising quality and originality over quantity and mass manufacturing. Every piece is meticulously picked and handcrafted — so no two pieces are the same!
(Main and feature image credit: Instagram/Graye Studio and OliveAnkara)
This story first appeared in Augustman Singapore.
Frequently Asked Questions (FAQs)
– Which is the best sustainable fashion brand for men in 2024?
Graye Studio, OliveAnkara, August Society and Indosole are some of the best sustainable fashion brands in Singapore for men in 2024.
