Blonde, brunette, redhead, fashion colors or anything in between — as a colorist when it comes to creating a stellar shade, it all comes down to the finishing touches. In the salon, this means the perfect glaze. 

With an innovative new line, Wella Professionals Shinefinity gives you the ability to choose between a Shinefinity Glaze and Shimmer Melt service to set your client’s color apart. Curious about the new range? Keep reading to learn why you’ll love Shinefinity. 

What Is Shinefinity?

Shinefinity is the latest color range developed by Wella Professionals to offer a zero lift, zero damage glaze service in the salon. A pH balanced, clean formula available in 32 shades that creates true-to-tone results, Shinefinity lasts up to six weeks and can be used in addition to a range of services. Giving you the choice between two activators, this gentle acidic formula gives you the choice of applying with a bowl and brush or a bottle depending on your placement and timing needs. 

Shinefinity Glaze or Shimmer Melt Glaze?

Co-created with Wella Global Ambassador Patricia Nikole (aka @paintedhair), these two techniques offer a range of placement and dimension to refresh your glaze services in the salon. 

 



 

 

Shinefinity Glaze

Wella Professionals Shinefinity Glaze is the ideal treatment post blonding or on virgin hair to leave hair feeling irresistibly silky with a healthy-looking shine. With a 20 minute development time, you can easily create soft or intense results on a range of levels. In addition to this, Shinefinity Glaze can help refresh and rejuvenate global color applications when performing a Wella Professionals Koleston Perfect root touch up service. 

For best results on multi-processed hair, pair the Shinefinity Glaze service with Wella Professionals ColorMotion+ in the salon and suggest this range for home care upkeep as well.

 

Shimmer Melt Glaze

Wella Professionals Shimmer Melt Glaze offers a modern take on color melts and blended looks. Pair this with hair painting to create gradients and dimension while offering a seamless finish. This glaze can be combined with a lightening service or used between appointments to refresh your client’s tone — an ideal add-on as we head into the warmer months. 

While ColorMotion+ is ideal to use following blonding, you can also suggest Wella Professionals Elements as a gentle option for ingredient-conscious clients. 

To learn more about the new Wella Professionals Shinefinity, visit Wellastore.com!


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