When crypto-influencer Gmoney launched 9dcc in 2022, there was no roadmap for what he dubbed the first crypto-native luxury brand. The brand was built on …
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Every Fashion Label Wants a Beauty Brand. Is There Room for All of Them?
The latest must-have accessory for a luxury brand? A beauty line. This year has seen luxury fashion labels enter beauty in rapid succession. Balmain dropped …
How to Lower Prices Without Hurting Your Brand
How much is too much to pay for a pair of jeans, anyway? For Urban Outfitters, the American brand known for edgy casual wear popular …
TikTok’s Favourite Sunscreen Brand Pushes Further Into the US
Search for “sunscreen” on TikTok, and one name is bound to come up: Beauty of Joseon. A seven-year-old skincare brand based in Seoul, the label …
TikTok’s Favourite Sunscreen Brand Pushes Further Into the US
Search for “sunscreen” on TikTok, and one name is bound to come up: Beauty of Joseon. A seven-year-old skincare brand based in Seoul, the label …
BoF Live | Increasing Brand Presence and Impact on TikTok
Wednesday, November 20 at 17:00 BST / 12:00 EST Farah Maloof, head of fashion and luxury partnerships at TikTok, and Jordan Mitchell, co-founder and co-CEO …
The Source |Legendary Urban Fashion Designer Shabazz Brothers Expand With Si Tu Veux Denim Brand
Si Tu Veux Denim, an established leader in streetwear fashion deeply rooted in U.S. hip-hop culture, is proud to announce the launch of its highly …
The Source |Legendary Urban Fashion Designer Shabazz Brothers Expand With Si Tu Veax Denim Brand
Si Tu Veux Denim, an established leader in streetwear fashion deeply rooted in U.S. hip-hop culture, is proud to announce the launch of its highly …
A Perfume Brand Asks, ‘What China Downturn?’
Many international fashion and beauty brands are hedging their bets on China, where a faltering luxury market has an economic slowdown. But those warning signs …
An Instagram Beauty Brand Navigates a TikTok World
Kristen Noel Crawley would like to reintroduce herself. Crawley, formerly a model for clothing retailer American Apparel and a jewellery designer, was one of the …
Rianta Capital Invests In Biotech Beauty Brand
Reome, a UK-based biotechnical skincare label founded in 2023, announced Monday that it raised over £1.1 million ($1.4 million) in an initial fundraising round led …
Nike’s Declining Brand Heat, in Five Charts
On Monday, Elliott Hill arrived at the starting block for his new role as Nike’s chief executive with a long row of hurdles in front …
Adidas Raises 2024 Guidance Again, Citing Good Brand Momentum
Adidas on Tuesday raised its full-year sales and profit guidance, citing better than expected performance in the third quarter and good brand momentum as it benefits …
Nail Care Brand Nails Inc Acquired by Private Equity Firm
Nails Inc, the British nail care company founded in 1999 by entrepreneur Thea Green has been acquired by private equity firm Pacific World Corporation, the …
BoF and Lyst Connect New York’s ‘Power Brand’ Community
Last week, executives from some of New York’s most impactful independent brands gathered at Hotel Chelsea in Manhattan. Hosted by BoF’s Nick Blunden and Lyst …
Valentino Beauty Names Charli XCX Brand Ambassador
Formerly a front-row presence at Valentino’s haute couture show, Charli XCX is teaming up with the brand’s beauty line as its newest ambassador. Valentino Beauty announced …
Selena Gomez Finally Ditched Her All-Black MO With Light-Wash Denim From a Surprising Mall Brand
We interrupt your regularly scheduled Selena Gomez all-black uniform for a baggy denim moment in New York City. Sure, the Only Murders in the Building …
LVMH Sells Off-White Brand to Bluestar Alliance
LVMH has sold Off-White LLC, owner of the Off-White brand, to Bluestar Alliance LLC, the New York-based brand management company that operates labels such as …
Drake’s OVO Clothing Brand Collabs With Yale University For Merch Drop –
Despite all the so called ambiguity around Drake post rap beef and all that jazz, his brand seems to still moving forward. Specifically, Drizzy’s clothing …
The Business of Beauty Haul of Fame: How to Launch When Your Brand Founder Is Almost Famous
Welcome back to Haul of Fame, your must-read beauty roundup for new products, new ideas and 3D printed eyelashes. (Really!) Included in today’s issue: Ami …