Japanese figure skating legend Yuzuru Hanyu is furthering his presence in fashion. Yuzuru Hanyu just joined luxury brand, Gucci as its latest brand ambassador. The …
Brand
Danielle of NewJeans is Celine’s global brand ambassador: Details here
Danielle Marsh, the charismatic member of the K-pop sensation NewJeans, has added another prestigious title to her name — luxury French fashion house Celine’s global …
5 Ways Sustainable Packaging Boosts Fashion Brand Image
In the world of high-end fashion, where style reigns supreme, there’s a fresh trend captivating fashionistas’ attention – one that transcends aesthetics and prioritizes environmental …
Meghan Markle and Prince Harry Will Reportedly Make ‘Regal’ Appearances as She Launches Her Lifestyle Brand
Meghan Markle and Prince Harry are set to make a series of “regal” appearances as she launches her new lifestyle brand American Riviera Orchard, sources …
Beauty Incubator The Center Acquires Claudia Sulewski’s Brand Cyklar
Following last year’s $355 million sale of Naturium to E.l.f. Beauty, beauty brand incubator The Center has brought on another influencer-founded line: Cyklar. On Mar. …
Agnellis’ Exor Teams Up to Invest in Teen Fashion Brand Subdued
Investors including Italy’s billionaire Agnelli family bought a stake in women’s fashion brand Subdued, a trendy favourite among Italian teens. NUO, an established partnership between …
Selena Gomez Weighs Sale of Cosmetics Brand Valued at $2 Billion
Actress and singer Selena Gomez has hired advisers to weigh offers for her cosmetics company, Rare Beauty, according to people familiar with the matter. Rare …
Why Sisley Is Launching Its First New Brand Now
PARIS – Some might call Neuraé, a new 10-piece skincare line that leans on neuroscientific research, a mix of beauty and brains. The brand is …
TikTok Influencer Dr. Muneeb Shah Launches Skincare Brand
TikTok’s most-followed dermatologist Dr. Muneeb Shah unveiled his skincare brand, Remedy, online on Mar. 19. With over 22 million followers across platforms, including 18 million on …
Nicki Minaj Launches Press-On Nail Brand
Rapper Nicki Minaj announced Friday the launch Pink Friday Nails, a press-on nails business she founded alongside her longtime nail artist Yvett Garcia. The nails …
Meghan Markle Launches New Brand American Riviera Orchard in Return to Instagram
Meghan, the Duchess of Sussex has launched what appears to be a new lifestyle brand with dozens of products in the works as she makes …
Jisoo of Blackpink is new brand ambassador of Self-Portrait
Jisoo is now the brand ambassador of Self-Portrait, making it the latest name in the list of iconic labels which have the Blakcpink star as …
Why Lady Gaga Hosted a Party for an Obscure Sunscreen Brand
Last week, millions of little monsters and their allies were made aware of an Australian sun protection pharmaceutical brand called Clinuvel, thanks to Lady Gaga, …
Tommy Hilfiger Breaks ‘Kendall And Friends’ Spring 2024 Brand Campaign
Tommy Hilfiger, welcomes Kendall Jenner to the Tommy family with its Spring 2024 campaign. Joined by five of her friends, Kendall soaks up the spirit of Los Angeles’ endless blue skies, showcasing …
How Jewellery Retailer Pandora Is Evolving and Elevating Its Brand
Since its inception in 1982, jewellery brand Pandora has evolved from a single store in Copenhagen to the world’s largest jewellery brand by volume. The …
L’Oréal Paris Names Mary Fowler Brand Ambassador
The beauty brand announced on Mar. 4 that Australian football star Mary Fowler is its new brand ambassador. Her debut with L’Oréal comes a week …
Chanel Brand History from Coco to Today
Chanel. With only one name, this fashion brand conjures images of luxury and sophistication. Its global reach is unmatched. On top of the rich history …
Dua Lipa, Again? Why Beauty Lines Need to Find New Brand Ambassadors
Just about a week ago, Style Not Com, or Beka Gvishiani, alerted followers to some breaking news: YSL Beauty had scrubbed its Instagram feed. The …
Skinceuticals Taps Sofia Richie Grainge as First Global Brand Partner
Dermatologist-led label Skinceuticals announced Wednesday that internet “it”-girl Sofia Richie Grainge would serve as their global brand partner. The model and entrepreneur will front the …
Everlane Still Wants to Be a $1 Billion Brand. Is That Even Possible?
A year ago, Everlane seemed like just another casualty of the direct-to-consumer downturn. Like Allbirds, Parade and other troubled fashion start-ups, the basics brand was …