The rapidly growing fashion e-commerce company reported sales of 708.3 billion won (US$545 million) in 2022, a year on year increase of 54 percent. The …
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fashion and beauty
How Brands Measure Buzz | BoF
When Besty Han wakes up in the morning, she has a cup of coffee and checks her TribeDynamics dashboard. “There’s just so many platforms, TikTok, …
How To Embrace the Thin Eyebrow Trend
Thin brows are back, and as a millennial, I’m quaking. Recently, we’ve seen everyone from Bella Hadid to Doja Cat embrace a thinner brow. For …
10 Looks to Recreate the Glamorous Style
Get ready to turn heads and boogie the night away with these 10 unforgettable ’80s disco fashion looks! In this article, we’re taking you on …
Adriana Lima Dons White Power Suit & Pumps for Victoria’s Secret Event – Fashion News
Adriana Lima was a guest at the Victoria’s Secret Heavenly fragrance launch held at The Bowery Hotel today in New York. Lima, who’s been an …
It’s Time to Rethink Your China E-Commerce Strategy
It’s been over two years since Chinese authorities suddenly pulled the plug on the public listing for Alibaba-owned Ant Financial in an apparent retaliation to …
Crocs Extends Partnership With Salehe Bembury
On Wednesday, footwear company Crocs announced a two-year-long partnership with designer Salehe Bembury. The 37-year-old footwear designer will join the brand as creative director of …
10 Iconic Styles That Defined the Decade
Ah, the 1980s—a whirlwind of a decade that left an indelible mark on rock music and fashion. As someone who lived through the vibrant 1980s, …
Why Some Brands Are Thriving in a Tough Economy – and Others Aren’t
Consumers are getting pickier about where they shop as inflation and a cooling economy take their toll. Some of the biggest names in fashion and …
10 Easy Ways to Refresh Your Beauty Routine
Finally, winter is out the door, and spring is on its way. We’re here for the gorgeous blooms, warmer weather, and all that spring has …
BoF Seeks Applicants for Third Annual Black Journalists Fellowship
The Business of Fashion is launching the third iteration of the annual Next Generation Black Journalists Fellowship, a six-month, part-time, paid reporting and writing programme …
Will Brands Ever Get Product Recommendations Right?
Consumers today are more accustomed than ever to personalised content — except while shopping online. On Instagram and TikTok, they’re served up exactly the right …
7 Outfits to Master the Aesthetic
With a focus on mushrooms, forest plants, small animals and insects, toads, moss, dragonflies, and mud, the Goblincore aesthetic is ideal for creating a whimsical …
Mary J. Blige Goes Wild in Leopard Dress & Boots on ‘Stephen Colbert’ – Fashion News
Mary J. Blige gave her edgy style a sleek upgrade while appearing on “The Late Show with Stephen Colbert” on Tuesday night. The Hip Hop …
Beyond the Crocodile: Lacoste’s Next Chapter
PARIS, France — It’s almost impossible to think of Lacoste without picturing a green crocodile emblem, often attached to the left breast of a piqué …
10 Enchanting Cottagecore Outfits to Unleash Whimsical Elegance
As the allure of the cottagecore aesthetic blossoms, fashion enthusiasts worldwide gravitate towards its quaint and nature-infused essence. From the flourishing florals of Bloom Cottagecore …
Zoe Kravitz Wears Timeless Black Dress & Pumps for Omega Launch Party – Fashion News
Zoe Kravitz looked classic while celebrating Omega. The “Batman” actress attended Omega’s new Aqua Terra Shades collection launch event on Wednesday night in London. Kravitz …
Reliance Industries to Take On Nykaa With New Beauty Platform
The Indian conglomerate is gearing up to launch an omnichannel beauty platform jointly developed by the company’s recent acquisitions – retail tech start-up, Fynd, and …
9 New Ways to Style a Blazer for an Irresistible Look in 2023
Unleash your inner fashionista with our guide to the ten hottest blazer styles for 2023! With an array of unique and captivating looks, this year’s …
How to Collaborate Cross-Functionally in Fashion
It’s BoF Careers Week 2023, when we shine a spotlight on careers advice, insights and inspiration to help you make your next career move. Discover …