Beyoncé to Release First Fragrance in 10 Years

More than a decade after releasing her first fragrance, Heat, Beyoncé is launching a new scent, Eau De Parfum in November.

The perfume is available for preorder on the musician’s website and will only be available in the US and Canada for $160.00. Top notes include Clementine and golden honey, a clear nod to the singer’s title of “Queen Bey.”

As more celebrities look to beauty for a second act, Beyoncé too is making her mark on the category. In May, she teased a hair care line on Instagram.

The 41-year-old, currently on tour in the US for her “Renaissance” album, previously was a brand ambassador for L’Oréal Paris and Armani Beauty’s women’s fragrance Emporio Armani Diamonds.

Learn more:

The Business of Dressing Beyoncé (and Other Pop Stars)

Creating stage costumes provides designers with a fantastical creative outlet and the potential for global exposure – but designing a musician’s look isn’t easy.

Share This Article